Start your own movement!
via youtube.com
This is so classic!
It actually reminds me of that Diffusion of Innovations theory I studied in marketing about how new ideas spread through culture. In this case it's how a dance movement spreads through a music festival!
The topless crazy dancing guy is the Innovator. The guy in the green T-shirt and the big guy in the black T-shirt are the Early Adopters. Next come the Early Majority and before long they are followed by the Late Majority. The lame people that are rocking up to dance after the music has stopped are the Laggards.
Marketing made easy...and really funny. Now go start your own movement!
Filed under //
Dancing
Diffusion of Innovations theory
DIY
Funny
Marketing
Music
Starting a Movement
Comments [5]